BACHELOR OF BUSINESS ADMINISTRATION

 

Level of qualification:

bachelor (BA)


Duration of study program:

7 semesters (3 and a half year) full-time program


Specializations/Majors:

- Business Communication  
 

The Purpose of the Course

The purpose of the BA programme in Business Administration is to offer an overall approach to the synthesis of business and management processes, which means the transfer of knowledge that enables the student to develop thorough managerial skills through the acquisition of in-depth business knowledge. It is guaranteed by the logical order of subjects and course blocks built on each other. 

A graduated manager of Business Administration BA is able to

to see through the operation of companies, financial institutions and budgetary institutions, to contribute in and to control the marketing of products and services, to interpret the new economic processes in an adequate way and to control a company. Moreover he can have a constructive attitude to the communication inside and outside the organisation, to reveal the sources of confusion that may emerge in communication, and to suggest or/ and to apply problem solving or/ and conflict handling methods.

Future (Career) Prospects

Having business, administration and business communication knowledge and due to the application of the acquired knowledge on the level of skills a wide range of career opportunities are opened in front of the graduated students in the following fields: finance, administration, management and business communication (marketing, PR and mediation).  .

Content and Structure of the Course:

During their studies students are required to take up to 210 credits, each semester totaling 30 credits.
In each semester of the first 3 years of the programme the students must complete 6 basic modules successfully.
The modules of the study program put emphasis on the following areas: economics, methodical and managerial sciences, organisational communication. 
The most important aim of the second year modules is to get to know business administration, applied economics and management. At the end of the second year the student is going to choose specialisation.
In the final semester students are required to accomplish their compulsory practical internsip according to the curriculum, to write their theses and make their final exam.

The theoretical knowledge of business, management and business communication is put into practice through the processing of case studies, making project works, participating in simulation games and the adaptation of assessment procedures.

Some subjects of the study program can be registered for and studied in online form, too.